PROD MKTG MGR-M&O STB - SMSG - Beijing

The Server and Tools Business (STB) organization at Microsoft is looking for an experienced Subsidiary Product Marketing Manager (PMM) in China. This position drives the overall China SQL business growth with focus on EPG and PSG. The PMM at Microsoft is accountable for the revenue, scorecard and market share for their assigned products in the Subsidiary. This dynamic position requires a strong understanding of the BG product set and a deep understanding of customer solutions and strategies. The PMM is the leader, spokesperson and voice of the products they represent within the subsidiary. The role requires the ability to articulate the local competitive landscape and develop local compete strategies and product differentiation by leveraging corporate and local research, partner insights and customer feedback. This competitive knowledge and product expertise will help drive business and marketing planning. The Product Marketing Manager understands, orchestrates, and influences customer campaigns and marketing activities and delivers product, solutions and customer campaign feedback to the business. An essential aspect of the role is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners. The PMM must develop strong partnerships with stakeholders to lead and execute the fiscal year local priorities, minimizing ad-hoc and un-integrated customer and partner outreach. Core Subsidiary PMM Responsibilities: Business and Monetization - define, evolve and achieve ambitious growth goals and plans for your products. Drive changes in the business model, based on business issues and market dynamics. Marketing Planning -own the execution strategy for your product area as defined by business plans, segment alignment and evangelism. Competitive Positioning and Response - monitor your competitors within your geography and ensure that competitive plans, response strategies and contingencies are the foundation of the overall subsidiary compete plans. Orchestration & Influence - work closely with segment teams to ensure segment plans contain the right focus on opportunities, benefits and the value proposition of your product/solution areas. You are also responsible for providing input to program management during the product planning process, based on segment audience insights. Product Advocacy - use your in-depth product expertise to localize, translate, deliver and evangelize core marketing content to clearly articulate value propositions to key influentials. Positioning, Messaging & Storytelling - land and localize the positioning and messaging frameworks for your business line, promoting Microsoft’s overall strategy and direction to target audiences. Qualifications: 3-5 years of product marketing experience Excellent cross-group collaboration skills Advanced conflict resolution and negotiation skills Advanced oral and written communication skills, planning and organizational abilities Microsoft is an equal opportunity employer and supports workforce diversity. GCR:CN:Sales:EN	Job ID 858128 Location China, Beijing Job Category Marketing Division Marketing